Over at his personal blog, occasional Techdirt contributor Tom Lee weighs in on an interesting discussion going on around the blogosphere about who, if anyone, is to blame for the precipitous decline of the newspaper business. My sympathies are with the pessimists: in principle, there are a lot of things newspapers could have done to [...]
Continue reading " The Death Of Online Advertising Is Greatly Exaggerated By Techdirt "
Advertising networks will begin sharing ad revenue with publishers in 2009. Attributor, which published a study on the ad-serving market this week, will soon offer a service that lets customers monetize content.
Rich Pearson, VP of marketing at Attributor, said the Redwood City, Calif. company will rely on technology to automate the process. “We are working [...]
Continue reading " Ad-Revenue Sharing Model For Publishers Emerges In 2009 By Online Media Daily "
Yesterday I, Catherine P. Taylor posted about how the record companies (and, actually media companies in general) have no choice but to play ball with YouTube, in light of Warner Music’s decision to pull its content off the site. Today, I’d like to talk about why it may be in YouTube’s best interest to reach [...]
Continue reading " The Ties That Bind Google, YouTube and Media Companies BNET Media "
At best, next year represents uncertainty for most advertising and agencies. Social-centric media shops, however, continue to wax optimistic over their prospects for growth.
Take Los Angeles-based Fanscape, a digital-engagement marketing agency that works with clients to better understand and influence niche audiences online.
“The jury’s still out, but I believe that revenue is going to grow [...]
Continue reading " Fanscape Projects 15% Revenue Increase In ‘09 By Online MediaPost Daily "
ClickZ not only clearly states their mission, “to help interactive marketers do their jobs better”, but they accurately execute their mission all the time. The clickZ Network located at www.ClickZ.com claims to be the largest resource of Interactive marketing news, information, opinion, research and advice on the Internet and around the world. They show an [...]
Is it just me or is anyone else confused as to why 5min.com has recently been receiving overly positive coverage in the news. Apparently TVWeek is obsessed with 5min.com as they recently named them as one of 5 online video startups to watch in 2009 and then followed up that announcement with an exclusive interview [...]
Continue reading " Will 5min.com Survive Or Will YouTube Eat Them? "
Max Levchin is the software super stud that is the mastermind behind Slide, which is one of the most popular Web properties on the Internet and is the single largest publisher of social entertainment applications. With nearly 160 million monthly unique visitors spreading over 200 countries Worldwide and their products occupying the top two most [...]
Continue reading " Slide Founder, CEO and Chairman Max Levchin Is An Entrepreneurial Genius! "
Surprisingly enough Eyespot has been acquired by PixelFish, despite Eyespot’s co-founder David Dudas announcing via a Twitter post on September 30, 2008 that they are shutting down. This may be considered a gutsy move by many since the online video editor space is rather crowded with such players as Cuts, Gotuit and Motionbox competing for attention, [...]
Continue reading " Eyespot Is Acquired By Video Advertising Provider PixelFish "
